Over the past few years I’ve noticed an alarming trend among many small business owners and their websites. It may be because they feel their site has never done anything. Or it’s possible they just don’t understand the current technology and trends. Either way many will fall into the “apathy trap” |
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Believe it or not there are still those who believe the Internet and specifically the web are just passing fads. The Internet as a tool has been around for many years, but after more than a decade of the commercial world wide web, you can rest assured that this technology is around for good and how we do life.
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You May Not Need a Website |
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If you are a small or mid-sized business owner you may be surprised to learn that not everybody needs to have a website. In fact there are still several holdouts that would never be found online.
So how does one know? Here are 10 possible reasons why your company may not need a site.
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Why Doesn't My Website Come Up in the Search Engines? |
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To explore that deeper we need to first ask, “come up for what”? What most are really asking is “why doesn't my site come up at Google when I search for (insert your product/service here)”? How many results were there when you did your search? For example the search for "real estate" brings up over 500 million! 500 million websites that would love to be in the number one position!
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I wish there was a delete button for all of the hype making its way around the internet. Yes, the wizards telling you to “take one sip of this magical Internet potion for guaranteed success” are lying. Successful business online or off still requires the same time, money and countless hours of bloody knuckled trial and error. |
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